With the advancement in technology, mobile applications have become the most influential and new way for customers to interact with your business. You can not neglect the importance of having fully-featured, user-friendly and an appealing mobile application for your business, whether you are an established company or start-up.
Mobile applications is the best thing that can help you to promote your services and create a buzz in market for your company so try to build an app that would be relevant for your target audience. In the mobile context, design is the most important element because of the different screen sizes of mobile devices that can make it bit difficult to operate an app. So before designing a mobile app for your business have a look on these tips that will harness the potential of mobile apps to engage more visitors.
Must Read: Best 6 Strategies to Market Your Mobile App
1. Impressive UI Design:
To keep the existing users retained make sure you build a mobile app with an great looking and impressive UI. Make your app easy to use because if a user can not use the app easily then they won’t download it at all.
2. Use Colorful Logos and Fonts:
The value of colors should not be avoided while developing a hierarchy of elements in the app. You can use different shades of a similar color to differentiate between services/products. When it comes to typography, always choose clean font that is visible and readable.
3. Get Faster:
Loading speed is an extremly important factor as users expect that an app don’t freeze and don’t take a time to load. So make sure that an app loads faster with all the animations.
4. Involve Real Users:
At the development satge, it is beneficial to involve real users to evaluate UI design ideas and opinions that will help you to figure out which features you need to be included or let go. This will also save your time. One of the creteria that need to be taken seriously by enterpreneurs is that they can give the users an advantage of using an app offline as this will help you steadily gain popularity.
5. Keep in mind OS Guidelines:
It is mandatory to read and follow the guidelines of each operating system before submitting your app. Always try out to do something innovative with navigations or gestures.
6. Focus on Functionality:
You need to know how people use apps in order to make your application serve as an effective marketing tool. So consider breaking the functionality into different set of apps that will make things simple yet innovative.
7. Update Information Regularly:
Cretae a system that will update all the information such as news, offers and latest updates about products/services before the user realizes its need. Be sure to provide appropriate and relevant information about the products.
8. Include Social Sharing Buttons:
To generate more users on your application, social media is a cost-effective method so don’t forget to add social media sharing buttons in your mobile app. These social sharing buttons encourage and allow user to share their experience on their profiles.
9. Quality Analysis and Testing:
Before aking you app live on play store or app store, don’t forget to rigorous testing and quality assurance as testing allows you to find out the bugs that can hamper your app’s performance. It would be great if you test your app from a user prospective that will lead to valuable inputs about what to add or remove from the application.
To make your mobile application stand out in the crowd you need a unique and inituitive user interface which can be easily used. So pre-plan the UI design of your application with all the best practices in mind to make your application clean and simple. No one appreciated the cluttered app.
Simar is an Internet Marketing Enthusiast, blogger and teacher. In addition to being the founder of a successful startup, Simar is also an Digital Marketer working with OSVIN Web Solutions.